TERBISOKR
Objectives and Key Results — from theory to practice. How to write OKRs that actually work.
The history behind OKR
OKR wasn't born as a trend but as an answer to a concrete problem at Intel in the 1970s. The story of how the model traveled from Andy Grove to John Doerr to Google says almost as much as the model itself.
How OKR works in practice
Objective and Key Result solve different problems and shouldn't be written the same way. Here's the mechanics behind the model — and the rules of thumb that separate OKRs that actually engage people from OKRs that are just a renamed task list.
OKR vs KPI: the difference between measuring and moving
KPI and OKR are often lumped together, even though they do completely different jobs. A KPI tells you what already happened. An OKR exists to drive a shift that hasn't happened yet. Confusing the two is one of the most common strategy mistakes.